Tag Archive for 'fast casual'

Patrick Darby Shoots: Pieology Website

Back in July we wrote about our first project with Pieology in Orange Country that included a multi-day shoot capturing food, architecture and lifestyle. Much of that work is now found on their newly launched site http://pieology.com  We’re looking forward to our upcoming shoot this month, great creative in the works! Stay tuned and big thanks to the Pieology team – make sure to check out their pizza!

 

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Pieology, the art and science of great custom Pizza – fast.

We recently had the pleasure of working with an awesome fast casual brand based out of Rancho Santa Margarita called Pieology. The unique brand is exploding and cropping up all over the country and after spending a day shooting in one of the newer 2.0 design locations, I understand why.

Pieology’s got it down. They’ve got an efficient streamlined production process, awesome welcoming service and a fantastic product that’s entirely customizable to the guests’ taste.

Marketing reached out to PDP recently and brought us up to Central California to produce a cross section of work that ranged from architectural to an editorial account of the process, energy, and experience of the brand. What we witnessed was an awesome energy fueled by the great customizable product. One guest, one pizza unique to that person and unlike any other.

We’re excited to be a part of the energy of Pieology and are looking forward to many more great projects in the future.

Thanks for partnering with us Pieology!

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A little Rock n Roll with Bar Louie and Patrick Darby Photography

Our friends at Bar Louie called us in March to help kickoff their “Limited + Additions” menu items. The project kept us in Arizona but took us out of our Tempe studio and inside one of their 80+ unit stores. The approach to the photography was in your face, with a little edge to them.

Check out the work and their site: http://www.barlouieamerica.com

 

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Pei Wei goes small and large with Patrick Darby

I’ve worked with the Pei Wei team for many years now. Recently they updated their logo, website landing page and added a new concept of “small” and “large” sizes to their menu offerings. Many new things happening over there and as always, I’m excited to be a part of it!
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