Tag Archive for 'Menu'

Patrick Darby Photography Shoots P.F. Chang’s Global NEW Shanghai Menu

P.F. Chang’s Global NEW Shanghai Menu – A big perk when working with a brand that operates over 300 locations in 23 countries is the opportunity to create something truly special when entering into new markets. This was just the case with the Shanghai menu that involved over a week of shooting and the opportunity to tell a unique story for each menu item. We couldn’t be more proud of the work and our crew. A big thank you to the P.F. Chang’s team for this opportunity and our continued creative partnership. Patrick Darby Photography is located within tonic photo studios near the heart of downtown Tempe Arizona. Reach out to schedule a portfolio review or discuss your next project, we would love to meet.

 

 

 

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New Concept Shoot: PF Chang’s London

PF Changs has arrived in London! We recently worked with our long time friends at PF Chang’s Global to create a new photography aesthetic for the launch. The first location in Europe, the London location photography needed to represent co-founder Philip Chiang’s love of art, music and food. Shot in studio, the images provide both a look into the menu and its creation with a very hands on story telling approach. The results are beautiful with thoughtful attention to detail. Thank you to the PFC team, all the best in London!

A very cool fact – the location’s past includes a jazz club where the Beatles famously gave The Rolling Stones one of their hit singles, I Wanna Be Your Man.

http://pfchangs.co.uk

To see more images from this project: visit http://www.patrickdarbyphotography.com/chefstable/

PF Changs Asian Table UK Website

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