Tag Archive for 'on location'

On Location Lifestyle with RA Sushi

We’ve been creative partners with RA Sushi for some time now. We began our relationship with RA in the early 2000’s and have never stopped. Our food, lifestyle photography, and motion work can be found in traditional print, social, and digital advertising. Here’s a recent lifestyle project Patrick Darby shot in Scottsdale this Spring. Thanks to the RA team and our crew for a great shoot!

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Mellow Mushroom Cinemagraphs, Food and Lifestyle Photography

We recently completed a multi-day shoot with Mellow Mushroom – this was our first project with the Atlanta based team that flew out to Phoenix to shoot: 1 day on location shooting lifestyle photography followed by 2 days in studio shooting food stills and cinemagraphs.  It’s always great to be working with new clients that reach out to us from across the country! Stay tuned for more tearsheets, we’re just starting to see the project files going live.  Looking forward to the next round of shooting – thank you to the Mellow Mushroom team, cheers!

 

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Patrick Darby Shoots: Pieology Website

Back in July we wrote about our first project with Pieology in Orange Country that included a multi-day shoot capturing food, architecture and lifestyle. Much of that work is now found on their newly launched site http://pieology.com  We’re looking forward to our upcoming shoot this month, great creative in the works! Stay tuned and big thanks to the Pieology team – make sure to check out their pizza!

 

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Z’Tejas Fall Fest Menu Photography

Award-winning margaritas, fresh, flavorful, and innovative dishes… that’s what you can expect from Z’Tejas Southwestern Grill. We took our the photo shoot with the Z team on the road or this upcoming Fall Fest menu promotional shoot. Loved the new menu items, imagery produced and the group of designers and culinary we worked with. We’re looking forward to the next shoot and tasting sessions!

 

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Patrick Darby Photography – A Unique and Powerful Brand Solution

Having fostered and developed partnerships with dozens of national restaurant brands throughout the years, we wanted to assemble a retrospective of imagery samples from some of these projects and take the opportunity to publish the words from one of our closest partners (RUI) describing their experiences with Patrick Darby Photography.

Patrick and his team are dedicated to nothing less than the highest quality collateral deliverable… 

-Niall Bloom, Creative Project Director of RUI

 

In a nutshell, we’re not photographers… we’re creative brand partners and solution providers for the hospitality industry. We produce visual content that is designed to strengthen and support these brands and better the aesthetic experience they present to their prospective clientele. We strive to provide an unprecedented and unique blend of creative capability, efficiency and overall superior partnership experience that results in long term and prosperous relationships.

Read more about what Niall Bloom has to say about PDP and feel free reach out with any inquiries or to discuss a future creative partnership.

– Patrick Darby / Principal, Director of Photography

 

…We have had the privilege of working with Patrick Darby/Tonic photography on multiple branding projects over the last 2 years. Restaurant’s Unlimited is a growing company with 48 restaurants nationally with more than 20 distinct brands. One of the unique challenges of our organization is our great variety of concepts, restaurant design and menu content. Patrick and his team have been instrumental in defining, highlighting and communicating the distinct nature of some of the most important brands in our organization. They’ve done this by leveraging several of their key strengths:

Talent & Creativity: Tonic is able to deliver the highest quality photography representing unique brand voices while adding their signature look and feel. Patrick & his team are able to troubleshoot and problem solve in real time while always maintaining their high quality standards.

Commitment & Work ethic: RUI has worked with multiple photography teams. The focus, consistency and work ethic of Patrick and his team is unmatched.

Efficiency: Patrick’s team is small but mighty. Each of the individual team members are able to wear multiple hats and support projects with everything from planning & organizing, load in/load out, set up, lighting, food styling, assistant photography and everything in between.

Flexibility: The Tonic team is able to make adjustments on the fly to suit changing conditions: Late breaking marketing promotions, physical constraints, shot list adjustments and all the other things that can come up during an all-day photo shoot. 

Staff, Management and ongoing support: The team are committed to ensuring the best outcome for everyone by leveraging open & honest communication and feedback. Tonic team have not only supported our organization’s intent but have helped us further define, refine and capitalize on our brand identities” 

 

Snapshot of our work with RUI and other national to global hospitality brands:

 

 

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Patrick Darby Photography shoots with Kincaid’s Restaurant

Kincaid’s Restaurant is a classic American grill, traditional American cuisine with a surf ‘n’ turf focus served in a sophisticated bistro setting. Our 2 day shoot was filled with amazing cuts of meats, seafood plates and towers, brunch items and fine spirits, wine and liquor that had us all absolutely mesmerized. It was a pleasure shooting at the Phoenix location, 1 of 7 stores across the country. Enjoy the savory shots and thank you to the Kincaid’s team and staff for their wonderful hospitality.

 

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Ten Days, Nine Restaurants

It’s been a very active summer for the studio with lots of travel and exciting new opportunities. That said, perhaps the most noteworthy of these opportunities was our time with Restaurants Unlimited (RUI) in Seattle and Portland. In Seattle, we shot architecture, lifestyle, and food for Palomino, Palisade, Cutters, Stanford’s, Scott’s and Stanley’s and in Portland, we produced the same for Henry’s, Portland City Grill and RUI’s newest restaurant, Prime Rib and Chocolate Cake. It goes without saying, it was a substantial undertaking to create such a large amount of content across a wide range of subject matter and over a compressed period of time. The experience allowed my team and me to fully immerse ourselves in the RUI culture and work with some great and talented chefs, creative directors, and management staff. This project stands out as one that is particularly well suited for Patrick Darby Photography as we have the expertise and resources to tackle this type of project in both its scale and diversity. I’m very proud of my team and what we were able to accomplish and appreciative of RUI for allowing us to partner with them on this great project. Seattle and Portland are such wonderful culturally rich cities and we’ll always look back on our time there with fond memories. Kincaid’s in Phoenix is our next undertaking scheduled with RUI and we’ll let you know about that one shortly after it occurs. We’re looking forward to it!

Cheers

Patrick Darby

Patrick Darby Photography

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Patrick Darby Shoots_ Henry's in Portland

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